With the advent of new digital journalism, the development of innovative web research skills is essential for professional success. Micro or big, be it any business, it requires successful ideas and strategies, based on extensive research, to compete in the market.
Twenty years back, the word ‘marketing’ brought to mind TV, newspaper and billboard ads. But in the last decade, a digital wave swept across the marketing world and changed its face forever.
Any marketer would agree that digital trends keep changing like the seasons. If you are not up to date with the online trends, then there is a high chance you will be left behind. Every year we see the rise and fall of different trends that force the online marketing world to evolve. Here are some of the online trends that are fast developing this year:
The scope of technology is consistently shaping hospitality sector, especially hotel and travel industries. In fact, technology is widely used for exploration, research, bookings, and travel planning. A recent rise in smartphone users has fueled the trend of offering seamless digital marketing services in this field. Businesses are using an Omni channel experience for the travelers using innovative technologies.
An effective marketing strategy is the cornerstone of success in an enterprise. However, planning and managing the diversified marketing plans is easier said than done.