Digital marketing over the years has seen a lot of changes. Whether social media, SEO or content creation, digital marketing right now is one of the strongest marketing tools for any company. When we talk about digital marketing, SEO is one of the vital aspects of it. It is on the top of the list of most marketers to bring more traffic to your company and direct them towards your sales funnel.
Social media has become the most effective tool to market your brand and create an online presence. Social media executed properly will connect you to your target audience and also keep customers engaged and inquisitive.
In the current scenario, organizations have completely embraced the digital revolution that has changed the landscape of their operations. Regardless of their size and audience, companies rely on this platform for promoting their business. The best route to accomplish this goal is search engine optimization targeted to every category of audience.
After the long wait of nearly two years, Google has finally announced and launched the Penguin update. Interestingly, the search engine giant has launched this algorithm in all the languages and it is upgraded with several crucial improvements.