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Digital Marketing Strategy

4 Errors That Can Kill Your Digital Marketing Strategy

Mistakes are the natural human tendency. Often, you forget your password, user id, or other valuable information which are important for running your business efficiently. There are ways to recover this information. But, in digital marketing services, some mistakes can prove extremely disastrous. You can’t afford to miss certain tasks when you are working on an online marketing campaign.

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Conversion Rate Optimization

The Conversion Rate Optimization Process That Truly Delivers

In the realm of digital marketing, Conversion Rate Optimization or CRO is the process that enhances the user experiences on a website. It allows an in-depth understanding of the customer behaviors and exemplifies the best strategies of affecting them. This process is entirely based on powerful data analysis. Hence, there are lesser chances of glitches in its lifecycle.

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Digital marketing companies

The Traditional Marketing Funnel is not enough for your Conversion Rates

When you view the traditional sales funnel everything seems to be in order doesn’t it? No one is to blame too much for this because all are trained to study this traditional marketing funnel to get to the conversion rates and whether the customers remain loyal and come back for repeat purchases. However, things are changing in today’s scenario; it is simply not enough if you think you know your customer. You need to find out how exactly it relates to the funnel, because today’s buyers do not go according to the way the funnel predicts. Read more